For a non-profit organization, a credible web presence is critical to an efficient marketing strategy. Prior to this site, the Valparaiso Community Festivals & Events had a disjointed internet identity that did not truly advocate their mission or effectively promote community events. This internet identity is one of several digital tactics that better reflect the energy and enthusiasm of the team that is making great things happen in the Valparaiso community.
Moving these property tax specialists from a #75 ranking in organic search to a #1 position helps to bolster any online marketing strategy.
AC Incorporated developed a fully integrated online strategy. . . from acquisition email to e-CRM to paid search to banner ads . . . all integrating with a web site reflecting a refined brand identity and an offline marketing strategy. E-mail campaigns drove open rates at 57.7% and CTRs at 47.7%, with 80% traffic increases to their web site.
A comprehensive traditional and interactive marketing plan aggressively introduced this new physician practice to the community. But don’t take our word for it . . . online bookings alone grew the patient base by over 30%.
A powerful marketing campaign designed to “make a statement without uttering a word” secured the relationships to launch the Mark Roscoe Design collection in retail giants and fine men’s fashion boutiques throughout the Midwest.
A web site should serve as a window to the organization that it represents. The tone and feel should reflect how the business operates and whom it serves. The Edw. C. Levy Co. is a company that was green before green was trendy and a corporate culture that is truly motivational.
A bold initiative to inspire a spirit of communication, cooperation, and collaboration among the leadership of Northwest Indiana’s seven-county region required a brand strategy that is equally as inspirational. Dare to Dream has been embraced by Northwest Indiana.
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