With new management, new associates, medical excellence rivaling Chicago competitors, and a state-of-the-art hospital under construction, it was time for public perception to mirror this caliber of healthcare. And this brand campaign did just that.
- Annual quantitative research shows an increase in all areas of measurement.
- Brand advocacy scores jumped 15% within one year.
Porter Health Care System includes two hospital campuses and seven outpatient facilities serving Porter, Lake, LaPorte, Starke, Newton, Marshall and Jasper counties. With more than 350 physicians representing 50 medical specialties, Porter Health Care System is a leader in technology, innovation and overall patient care.